Ghost Lashes: Because Apparently, Your Eyelashes Have Been Screaming Too Loudly This Whole Time
Oh, beauty trends. Just when you thought we’d run out of ways to make women spend $30 on something that looks like nothing, here comes ghost lashes . That’s right, ladies. Mascara is out. Barely-there lashes that whisper, “I swear I exist” are in. If you can see them, you’re doing it wrong. Welcome to the era where we pay good money to look like we didn’t try—because, plot twist, we actually tried very hard to look like we didn’t try. What the Heck Are Ghost Lashes Anyway? You’ve heard of ghosting in relationships. Now get ready to ghost your own eyelashes. According to the beauty prophets, ghost lashes are the “natural, your lashes but better” look. Translation: stop clumping on mascara like a raccoon in heat . Instead, embrace lashes so subtle they may require a magnifying glass to confirm they exist. It’s like “no makeup makeup” but for eyelashes. The beauty industry really said, “How about we convince women to buy even more products to look like they bought none?” Genius, ho...